Adobe Moon LLC

Helping people connect what they do to who they become.

Adobe Moon is the company behind Aaron Lewis's work in mental performance, talent development, and leadership, and the home for the projects that have grown out of that work.

Get in touch See the projects

Most recently Mental Performance Coordinator for the Detroit Tigers, and before that embedded with U.S. Army Special Operations units.

Adobe Moon logo: an adobe building with one lit window under a full moon

Consulting

What the work looks like

Most of this work happens inside an organization, alongside the coaches, staff, and leaders who are already there, and it starts by forming relationships and learning how an organization works.

Mental performance

Building and leading mental performance programs, from hiring and developing the staff to the daily work with players, coaches, and the people around them, so the program becomes part of how the organization runs.

Talent development and evaluation

Helping organizations see, before selection, the qualities that decide how much a player gets out of his development, and building the staff and environment that development depends on.

Leadership facilitation

Workshops and working sessions for leadership groups and staffs, in sport and outside it, on turning stated values into daily behavior, making honest feedback normal, and holding each other to the standards the group sets.

Projects

Things people can use on their own

Some of what comes out of this work is most useful in a form people can pick up without a consultant in the room, so it lives in separate projects, each with its own site.

Opening soon

The Ride Home

For parents of young athletes

Practice for the conversation in the car after a game. An AI plays the kid, the parent tries what they'd say, and each line comes back with a note on how it tends to land.

theridehome.co

In development

CMPC Prep

For candidates preparing for the CMPC exam

A study system for the Certified Mental Performance Consultant exam: practice questions built to the exam's content outline, with flashcards and a quick reference, all on one site that works on any device.

CMPC Prep is independent study material and is not affiliated with or endorsed by the Association for Applied Sport Psychology.

Aaron Lewis

About

Aaron Lewis, MS, CMPC

Aaron Lewis is a Certified Mental Performance Consultant who has spent his career working with people who perform for a living, and with the coaches, staff, and leaders responsible for them, on staff with the Detroit Tigers, embedded with U.S. Army Special Operations units, and in the university classroom.

His work starts with relationships, because people who feel understood and valued do better work and hold themselves to a higher standard. From there, he helps an organization's values show up in the work its people do every day.

Where the work has been

  1. 2023 to 2026

    Detroit Tigers

    Mental Performance Coordinator

    Founded and led the club's mental performance department, serving every level from the Dominican complex to the major leagues, and built the mental performance side of its amateur scouting evaluation.

  2. 2016 to 2023

    U.S. Army Special Operations

    Civilian mental performance coach, embedded with units

  3. 2012 to 2016

    U.S. Army

    Performance Expert

    Comprehensive Soldier and Family Fitness program.

  4. 2011 to 2012

    University of Southern Mississippi

    Visiting Professor, Sport Coaching Education

Get in touch

For consulting, workshops, and facilitation, or a question about one of the projects, email is the best way to reach Aaron.

aaron@adobemoonllc.com LinkedIn